LULUBELLS RESCUE

A rebrand project aimed at helping a community based organisation. We worked on implementing a firm colour scheme, illustrative characters, and changing their verbal language - revamping their identity. The graphics adopt a humorous and colorful approach for the re-branding, aiming to create a refreshing perspective by celebrating the animals at the shelter, rather than relying on emotional marketing.

Partner:
   Matt Scoones

Collaborators: 
     Studio Nice & Serious 
     Studio Sutherl&
    Jack Renwick Studios