PROJECTS

1. Lulu’s Rescue
2. East to West
3. DtMF
4. Fusebox
5. The Line
   
6. Charlie’s Typeface

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Lulu’s Rescue Brand Identity
BRIEF : Rebrand an animal rescue organisation to appeal to a broader audience while emphasising its core mission of compassion, care, and rescue.

SOLUTION : We transformed the narrative by focusing on the cool, quirky personalities of the animals, rather than just the emotional plea for help. Through playful and vibrant illustrations, we gave each animal a distinct character, showcasing their individuality. The rebrand used bold colours, modern type, and a more upbeat tone to appeal to potential adopters and supporters.

COLLABORATORS :
  Matt Scoones
  Studio Nice & Serious 
  Studio Sutherl&
  Jack Renwick Studios

©RISHIMARAGHU
Last Updated : March 2025

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